In 2022, Emily, the founder of Dawn & Dusk Co., envisioned creating a bespoke sleepwear line focused on enhancing both style and comfort. Frustrated by the lack of unique, high-quality pyjamas at affordable prices, Emily decided to fill this gap in the Australian market.

Dawn & Dusk Co. was born as a self-funded project, evolving from initial conception to the full development of a new women’s PJ line. This collection is not a cookie-cutter design but a bespoke creation, featuring unique pyjama pieces and distinctive prints that blend style with unparalleled comfort.

“I created Dawn & Dusk Co. to help busy women unwind and relax in sleepwear that makes them feel fabulous!” - Emily