Who Are We?
Dawn & Dusk Co. was founded in 2022 with one simple idea: women deserve better pyjamas.
Our founder, Emily, was tired of the same old prints, scratchy fabrics, and overpriced sleepwear that never quite fit the brief, so she decided to create her own.
What began as a self-funded side project quickly turned into a full-blown obsession: beautiful, feel-good sleepwear that’s anything but boring. Think buttery-soft fabrics, bespoke prints, and pieces you’ll actually want to wear outside the bedroom too.
“I started Dawn & Dusk Co. because I wanted women to have that ‘ahh’ moment at the end of the day - to unwind in something that feels just as good as it looks.” – Emily
We’re here for the women doing it all - whether you’re chasing toddlers, building empires, or just trying to get a decent night’s sleep. At Dawn & Dusk Co., comfort doesn’t mean compromising on style. Our pieces are thoughtfully designed to help you feel confident, cosy, and totally yourself from the moment you slip them on.
Welcome to the comfiest club you’ll ever join.
Our Mission
At Dawn & Dusk Co., our mission is to create a community that celebrates comfort, luxury, and style. We craft garments from premium fabrics designed to fit impeccably and empower women to feel their best, even in their most intimate moments of rest. We're committed to ending the compromise between looking good and feeling great, helping you embrace true comfort while feeling ready to conquer anything.
